Tag Archives: sales pitch

Smelling the ROSE of Persuasion

 By Peter Jeff
The Leadership Mints Guy

Here’s an idea to strengthen your persuasive skills. Reading time: 2:18

      Think of a ROSE the next time you’re trying to persuade someone.

      rosesROSE is an acrostic for four distinct initiatives you can use to strengthen your persuasive skills.

R   is for Reciprocal.

O   is for Opposite.

S     is for Scarcity.

E     is for Enticement.


      Give something for something in return. Samples in a grocery store. Retailers conduct sales: Buy one get second one ½ price. Fast Food establishment issue BOGO coupons (buy one/get one free). Car dealers offer Continue reading